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13 Smart Ideas for a Small Business You Can Start Now

13 Smart Ideas for a Small Business You Can Start Now

on Feb 17, 2017

Is 2017 the year that you finally start your own business? If you have the entrepreneurial spirit, and you’ve longed to work for yourself, this year might be time to take the leap. You may have some vague ideas for what type of business you’d like to start, and we’re here to give you a little guidance. When you think about business ideas, you might get stuck on ideas for a traditional business-to-consumer (B2C) model. However, there are more options out there. Have you considered a business-to-business Read more...

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Advance Your Business with Twitter’s Advanced Search Feature

Advance Your Business with Twitter’s Advanced Search Feature

on Feb 6, 2017

Twitter is a social media powerhouse that provides a global communication platform where users share witty, thought provoking tweets that stay within the symbolic 140 character restriction limit. Approximately 6,000 tweets go out into the universe each second of every day covering endless topics from the latest news events to a comical moment at the mall. It is a substantial amount of content to search through when you are looking for industry trends or the topic of conversation in your target Read more...

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Small Business Marketing Ideas for Valentine’s Day Focus on Emotion and Heart

Small Business Marketing Ideas for Valentine’s Day Focus on Emotion and Heart

on Feb 1, 2017

Love is a powerful force, and it’s on the minds of many as we approach Valentine's Day. Humans are emotional beings, and many of our decisions are heavily influenced by our emotions whether we realize it or not. Advertisements are designed to bank on this fact. When people buy a product or service based on an ad, they give an emotional response to the ad itself. Marketing, as a whole, is an industry based on appealing to the emotions of consumers. Consider some savvy small business marketing ideas Read more...

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Using Small Business Marketing Tools Such as Twitter for Engagement

Using Small Business Marketing Tools Such as Twitter for Engagement

on Jan 20, 2017

It's no secret that social media is essential to your business. Each social media platform comes with unique tips and strategies to make the most of it. Social media websites are all set up differently, and there are many ways to engage more people through these channels. Use social media as an effective marketing tool as part of your overall marketing strategy. Twitter can be a great marketing tool, but it is the most unique out of the social media platforms in terms of how it works. Here are some Read more...

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2017 New Year’s Resolutions for Small Business Owners

2017 New Year’s Resolutions for Small Business Owners

on Dec 26, 2016

Thanksgiving and Christmas have come and gone — before you know it, the holiday season will be nearing an end as you cap off December with a festive New Year’s Eve celebration. While many companies are rushing to meet fourth-quarter goals in the face of increased employee time off, now is the best time for small business owners to take time away from finishing this year to focus on the next. Setting your own small business New Year’s resolutions is one of the best ways to energize your team Read more...

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How to Use Twitter to Amplify Your Blogging

How to Use Twitter to Amplify Your Blogging

on Dec 15, 2016

You’ve spent hours coming up with headlines and captivating, engaging blog posts that draw in your current readers and attract new ones. From on-point themes to breaking developments in your industry, you have plans to grow your readership, provide valuable information and education for your target audience, and expand your reach. Social media can be one of your most valuable tools, if used correctly, to achieve your goals — and Twitter is becoming a leading platform for many different bloggers Read more...

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