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Small Business Marketing Tips & Advice

Avoiding Lawsuits with ADA Compliance

While business owners are familiar with Americans with Disabilities Act (ADA) in their facilities, they may not be aware that they could be hit with a lawsuit if their website isn’t in ADA compliance. In 2017, Winn-Dixie was sued because their website was not accessible by those that are visually impaired.  Why Was Winn-Dixie Sued …

Why Small Business Owners Need SEO

Everyone talks about how important it is that ALL businesses invest in SEO, but do they really need to? There was a time that a company could truly thrive without SEO, much less a website. Now, business owners that don’t market their services through search engines will have a very difficult time scaling their business.  …

Tri-Cor – 38% Increase in Organic Traffic & More Calls

This case study is centered around our client Tri-Cor Flexible Packaging Inc., a custom packaging manufacturer in the New Jersey area.  Introduction Tri-Cor chose WPamplify with the goal being to increase the amount of organic traffic that visits their site. They felt that growing their search engine presence organically would lead to a higher number …

Squarespace Vs. WordPress For SEO

From a purely SEO standpoint, is SquareSpace a good option? Obviously, WordPress is preferred for the ability to optimize it with plugins, metadata, titles, and image tags. But, what if you want to use the other platform, are you sacrificing organic traffic?  Here’s a comparison of Squarespace vs. WordPress for SEO.  Squarespace vs. WordPress for …

The Most Important SEO Strategies to Focus on Right Now

If you have been investing in SEO for a while, then it’s probably a good idea to figure out what’s working right now. Every few months the analytics change, which means we need to look at how things are being affected. The team here at WPamplify are SEO experts. We keep up with the changing …

Digital Marketing Tips For Businesses

If you have a business, then you know the importance of marketing. Without your customers, you wouldn’t be able to stay in business. That’s why the team here at WPamplify makes sure that we put into place effective digital marketing strategies for our clients. We know the power of online marketing and how much it …

Website Marketing Strategies You Need to Put in Place

Developing a website marketing strategy is essential to growing your business. According to the Business Insider, 40% of people use search engines to find the information they need before making a purchase. That’s why the team here at WPamplify works so hard to help our clients rank on Google Search Engines for targetted keywords. So, …