WPamplify

SEO Trends in 2020

SEO is an ever-changing game that requires us to always be learning the latest trends. These changes are driven by the algorithm updates that Google releases throughout the year. In fact, there were seven confirmed algorithm updates in 2019 alone.  Here at WPamplify, we are always changing the things that we do with our strategies …

Avoiding Lawsuits with ADA Compliance

While business owners are familiar with Americans with Disabilities Act (ADA) in their facilities, they may not be aware that they could be hit with a lawsuit if their website isn’t in ADA compliance. In 2017, Winn-Dixie was sued because their website was not accessible by those that are visually impaired.  Why Was Winn-Dixie Sued …

Why Small Business Owners Need SEO

Everyone talks about how important it is that ALL businesses invest in SEO, but do they really need to? There was a time that a company could truly thrive without SEO, much less a website. Now, business owners that don’t market their services through search engines will have a very difficult time scaling their business.  …

Tri-Cor – 38% Increase in Organic Traffic & More Calls

This case study is centered around our client Tri-Cor Flexible Packaging Inc., a custom packaging manufacturer in the New Jersey area.  Introduction Tri-Cor chose WPamplify with the goal being to increase the amount of organic traffic that visits their site. They felt that growing their search engine presence organically would lead to a higher number …

Squarespace Vs. WordPress For SEO

From a purely SEO standpoint, is SquareSpace a good option? Obviously, WordPress is preferred for the ability to optimize it with plugins, metadata, titles, and image tags. But, what if you want to use the other platform, are you sacrificing organic traffic?  Here’s a comparison of Squarespace vs. WordPress for SEO.  Should You Choose Squarespace …

The Most Important SEO Strategies to Focus on Right Now

If you have been investing in SEO for a while, then it’s probably a good idea to figure out what’s working right now. Every few months the analytics change, which means we need to look at how things are being affected. The team here at WPamplify are SEO experts. We keep up with the changing …