WPamplify

Recognizing the Social Aspect of Digital Marketing

Digital marketing is about more than website design and search engine optimization. Knowing what customers want and how they think is the way to generate actual leads. Instead of focusing solely on function, you need to get into the heads of the people you want to attract as customers. When you can really comprehend their …

Social Media and Lead Generation

Just a decade ago, most business leads came from word-of-mouth. Companies relied on current customers and associates to promote their offerings. Delivering outstanding customer service was one of the only advantages businesses had. Once the job was well done, business owners hoped customers would refer their companies to friends and family. Other ways to generate …

Advantages of Using WordPress for Businesses of All Sizes and Types

Some of the most notorious corporations and entities in the world choose WordPress sites including Forbes, Sony and even entertainer Katy Perry. Small and mid-sized businesses also turn to WordPress because it is free and flexible. More than just a host, WordPress offers an array of robust features designed to help companies of all sizes …

The Link Between Data Management and Lead Generation

One of the biggest goals of most businesses is generating leads. We create complex marketing campaigns, redesign websites and produce the latest versions of widgets just to get attention. If our offerings hit the mark, our advertising will generate leads. When we pursue them to the fullest, these leads can be transformed into paying customers. …

Hot Summer Updates for Your Website Design

Now that Memorial Day has passed, everyone is celebrating the unofficial start of summer. The days are longer, the heat is on and it's time to check out a few hot summer updates for your website design. Usually businesses consider their online approach in January as they define new year's goals. It is almost June, …

Brand Boosting with Great Web Design and Quality Content

There are many ways to brand a business. The goal is to make the business more memorable in its field. When people think of certain goods or services, they should remember your business. There are several ways to make your business distinctive including stellar website design and superior content. Discover how to use your online …

Reviewing Old School Marketing Strategies for Memorial Day

Memorial Day is a time to remember those who died in active military services. We pay homage to the men and women who gave their lives for our freedom and prosperity. With memories in mind, this three-day weekend is for more than summer barbecues and soirees. Take time out to review some of your old …

10 Reasons To Choose a WordPress Site

With a variety of website platforms to choose from, it is easy to understand why many entrepreneurs wind up confused. Often people believe WordPress is solely for blogging. While it is an excellent blog platform, WordPress can also be used to create beautiful and unique websites. According to Forbes, 1 in 6 websites around the …

What Should I Expect From An SEO Company?

Everyone is talking about SEO, search engines and digital marketing. After awhile, you can get lost in the din. There are multiple voices chiming into the debate, each with a different perspective. Unfortunately, the wrong SEO company can cause your website to get downgraded or even eliminated from major search engine results. What should you …

The New Face of Lead Generation Looks Much Like the Old One

Lead generation is a way to attract customers to your business and encourage them to try your offerings. It is the cornerstone to building a successful enterprise. While some of the rules might have changed slightly, the new face of lead generation largely resembles the old one. Often tried-and-true methods are the best way to …